Website Rain Engineering
Turn Your MES Into a Smart-Factory Powerhouse.
Remote | $100,000 – $140,000 per year | Noblesville, US | raineng.com
This role at Rain Engineering is built for someone who wants to lead, not follow. The company has a different mindset. Growth matters here. The team values people who think independently, solve problems, and move fast. If you want a standard SEO or content job, this is not it. This is a chance to become the Strategic Digital Authority behind a fast-growing technical brand in the industrial software world.
Rain Engineering works with manufacturers that want real results. These clients expect clarity, accuracy, and practical insights. Your work will help them discover the company through strong search visibility, trusted content, and a clear digital footprint. You will guide the strategy that shapes how Rain Engineering appears across search engines, industry platforms, and new AI-driven discovery tools.
The company encourages you to learn, grow, and lead. If you enjoy taking ownership and building something important, this role will feel like home.
About Rain Engineering
Rain Engineering helps manufacturing companies get value from industrial software systems. These systems are complex. Clients count on Rain Engineering to give them strong guidance, clean integration, and reliable expertise. The company serves operations leaders, engineering teams, and organizations that want measurable improvement.
The work here is built on integrity, clarity, and practical thinking. The team focuses on real business outcomes. They avoid noise. They prefer simple and effective execution.
You will become part of a culture that respects growth. The company encourages learning every day. It avoids micromanagement and believes in empowering people who show responsibility and drive.
Role Overview
The Strategic Digital Authority & Content Lead will shape how Rain Engineering shows up online. You will manage search visibility, content strategy, authority signals, and digital influence. Your work will guide how the company ranks, gets discovered, and builds trust.
The role is remote and full-time. You will report to leadership and work closely with technical experts. Your decisions will shape the long-term presence of the company.
You must include a 1 to 3-minute video with your application. Without it, you will not be considered.
Core Responsibilities
1. Strategy and Research
You will design a complete digital authority strategy. This includes search, content, and AI-driven platforms. You will research how search engines and generative tools rank and surface expert sources. You will build a structured plan that improves visibility for complex industrial keywords.
Tasks include:
- Mapping topical authority.
- Understanding industry terms and search behavior.
- Targeting buyer questions and technical queries.
- Learning how AI tools index expert content.
- Creating a roadmap for long-term authority growth.
2. Content and Authority Building
You will develop strong assets that show Rain Engineering is a credible leader. These assets include:
- Deep articles.
- Industry guides.
- Case studies.
- Technical explanations.
- Comparison content.
- Thought leadership pieces.
You will work with subject matter experts to capture real insights. These insights will form the base of strong content that appeals to engineers, plant managers, and decision makers.
3. Technical SEO and On-Site Optimization
You will build strong on-site SEO foundations. This includes:
- Site structure.
- Internal linking.
- Entity optimization.
- Structured data.
- Content hubs.
- Knowledge graph alignment.
Your work will make the website clear for both search engines and AI systems. You will collaborate with developers to implement your ideas.
4. Off-Site Signals and Reputation
Your work will extend beyond the website. You will grow brand presence through:
- Backlink development.
- Industry citations.
- Digital PR opportunities.
- Analyst relations.
- Mentions across trusted platforms.
Your goal is to build a stable authority signal that compounds over time.
5. Measurement and Continuous Improvement
You will track meaningful metrics, not vanity numbers. These include:
- Qualified discovery.
- Impact on pipeline.
- Placement for high-intent queries.
- Growth in brand searches.
You will document progress and guide leadership with clear reporting.
What Success Looks Like (12–18 Months)
If you perform well in this role, you will achieve:
- A complete digital authority strategy.
- Strong visibility for the most important industrial queries.
- Trusted expert positioning in the market.
- A library of long-lasting digital assets.
- Clear proof that your work drives interest and qualified leads.
- A stronger brand footprint across both search and AI-driven tools.
This success will show your ability to build authority in a complex niche.
Qualifications
Rain Engineering is seeking someone who understands the technical environment. You should have:
- 5 to 10+ years of SEO, content strategy, or authority building in B2B.
- Experience with complex products, software, or industrial topics.
- Strong understanding of entity-based SEO, topical authority, and AI discovery patterns.
- A history of owning strategy, not just executing tasks.
- Ability to work with technical experts and turn details into clear content.
- Comfort working in a small but high-impact company.
- A mindset focused on learning, testing, and improving.
Bonus Experience
You stand out if you have:
- Industrial software background.
- Familiarity with manufacturing workflows.
- Experience with schema and knowledge graph optimization.
- Proven ability to build authority in narrow, specialized niches.
How Candidates Will Be Selected
Rain Engineering wants to understand how you think. Shortlisted applicants will complete a paid strategic exercise. The exercise will ask you to:
- Recommend how to build digital authority in a narrow industry.
- Explain what matters most in the first 6 to 12 months.
- Show how you adapt strategy for search engines and AI tools.
This is not free labor. It is a chance to show your thinking and decision-making.
Work Environment
The company values respect, clarity, and practical thinking. You will work with leadership and have ownership of your strategy. You will see clear results from your work. The team prefers open communication and long-term partnerships.
Rain Engineering believes in:
- Honest communication.
- Real business value.
- Constant learning.
- Respect for both clients and coworkers.
Compensation
Pay Range:
The job listing states from $100,000 per year.
Based on similar U.S. technical digital strategy roles in niche B2B markets, the realistic range inside this company would be:
$100,000 – $140,000 per year
Depending on experience, depth of technical knowledge, and authority-building background.
Benefits include:
- 401(k)
- Dental insurance
- Flexible schedule
- Health insurance
- HSA
- Life insurance
- Paid time off
- Vision insurance
How to Apply
Send the following by Apply Now :
- Resume or LinkedIn profile.
- A short note describing a niche where you built strong authority.
- 1–2 examples showing SEO or content impact.
- A required video (1–3 minutes) explaining why this role fits you.
If you do not include the video, your application will not be reviewed.
Apply Now
Why This Role Matters
This position will shape the digital future of Rain Engineering. Your strategy will guide how manufacturers discover the company. Your work will decide how the brand builds trust, credibility, and long-term authority.
If you want a role with real impact, this is the place to build something meaningful.